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Why Uber shifted gears when it came to mode of payment?

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‘Cash on drop,’ the cash on delivery concept that has worked for Uber. The best companies adapt to change. Change is good. When Uber broke away from its tradition of only accepting payments via card, the world took notice.

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Why Instagram changed the video cap from 15 seconds to 60 seconds?

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You can now give your message 4 times the power on Instagram. Instagram has made it possible for advertisers to post videos up to one-minute long.

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Why should social media marketing be one of your most important marketing strategies?

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Your brand definitely needs a ‘FIT’ strategy: Facebook, Instagram and Twitter strategy. When you think of social media, you may think of people absolutely bored with their lives mindlessly scrolling down the timelines of their Facebook page. However, when you think of ‘Word of Mouth’ marketing, you will strongly believe that it is one of the most powerful and simple ways to get your brand across to people.

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How do top brands succeed in the game of ‘psychological manipulation?’

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Why should your brand invest in content marketing?

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Content marketing, content writing, content management, search engine optimization, blog marketing, social media marketing, referral marketing, lead generation, website traffic

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Alankruthi

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Alankruthi is a retail brand for imitation jewellery. The brand is over 100 years old and has been the pioneer of imitation jewellery in India.

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Tattva from Mark Anderson

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Tattva by Mark Anderson is the latest venture of Devatha Fabrics that offers men a chance to discover the beauty of silk in men's ethnic wear.

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Trinity World Holidays

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Trinity World Holidays, India’s leading travel company was founded to empower the Indian traveller with instant booking and comprehensive choices.

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The Vivansaa

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Vivansaa Group, is a dynamic company evolved in Indian real estate industry since 2011. The developers have been responsible for creating world class living spaces.

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Shaadi Ki Biryani

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Everyone enjoys and loves great biryani at a good wedding. The biryani outlet has grown into two outlets ever since we took up their marketing strategy and business consulting role.

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